MARKET

Houston, TX

CAMPUS CAMPAIGNS

Papa John’s

Papa John’s, a proud sponsor of the NFL and Super Bowl LI, launched their new, “We’re more than a Pizza Company, we’re a Pizza Family” campaign during the 2017 Super Bowl. To support their T.V. campaign and reach the fans at the Super Bowl in Houston, TX, Papa John’s worked with MSSmedia Agency to create a sidewalk art campaign.

 

The campaign targeted pedestrians walking to and from the game with a powerwash art display featuring the logo, phone number, and promo discount.