Guidelines for Creating a Successful Outdoor Ad. Charlotte Zoda, February 28, 2019.
For large format signage that can be seen 24/7, you definitely want to the take time to design a compelling outdoor ad. You may not think there are golden rules to creating and designing an outdoor ad, but there are certain guidelines to follow to ensure that your ad is seen (and remembered!)
- Less is More: People are on the move and 6 seconds is all