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Today’s post in our successful campus media campaigns series explores how Towson University's Alcohol, Tobacco and Other Drug (ATOD) Prevention Center is reaching tens of thousands of students with compelling messaging, driving awareness and responsible decision making around substance use. Learn how campus advertising can do the same for your program or organization.

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Higher Education Digital Marketing Agencies - Are They Worth It?

Recruiting college students is challenging at the best of times. Today’s university marketing departments are facing a tumultuous environment and an extremely competitive marketplace. Enlisting the...

Live campaign image - TIAA bus card on USC bus.

Successful Campus Media Campaigns: NIH All of Us

Today’s post in our successful campus media campaigns series explores how the National Institutes of Health (NIH) All of Us Research Program is reaching tens of thousands of students, faculty and...

University Village signage on campus bus shelter with students walking by.

Traditional Campus Media: OOH Advertising

The visual impact of traditional campus media delivers excellent bang for your buck. From bike shelters to newspaper kiosks to bus wraps, offline campus ads have the power to gain outstanding...